The 12 Common Sense Principles of Marketing

12 Common Sense Principles of Marketing

I’ve worked in Marketing for my whole career; the best part of twenty years. Over this time I’ve become a firm believer that Marketing is a finely-tuned mix of science and art. Yet at it’s core is an often over-looked, neglected and even abused trait…common sense. A lot of Marketing is complex, especially in the … Continue reading